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African Labour Solutions ALS
Sales & Marketing Manager

African Labour Solutions Als

Nairobi | Full Time | Consulting

Closing in 2 months from now

Duties & Responsibilities

  • Devise and execute a sales strategy to achieve the target of 1 billion in sales by the end of 2025.
  • Oversee a cross-functional team of sales and marketing to ensure revenue growth and customer satisfaction.
  • Collaborate with the Managing Director to align sales strategies with the company's long-term vision.
  • Track and manage weekly and monthly sales targets vs. actual performance, providing real-time adjustments.
  • Maintain a sales pricelist ensuring a 40% profit margin across all product lines.
  • Identify and focus on the most profitable items to maximize revenue.
  • Conduct market research and competitor analysis to identify market trends, customer preferences, and new growth opportunities.
  • Identify and pursue new market opportunities, partnerships, and innovations to drive business expansion.
  • Analyze customer feedback and competitor activities to refine strategies and stay competitive.
  • Recruit, train, and mentor the Sales Executives, Interior Designers, and Project Managers.
  • Set clear sales targets and KPIs for team members and provide regular performance evaluations.
  • Review current incentive programs and recommend changes where necessary to drive higher performance.
  • Develop a comprehensive sales training schedule for 2025 to enhance team skills as per identified skills gaps.
  • Optimize the sales process by improving cold call success rates and monitoring daily income received with a monthly accumulation chart.
  • Track the daily value of opportunities vs. closing rates to maintain a realistic, healthy sales pipeline.
  • Streamline the sales process from lead generation to closing deals for efficiency and better conversion rates.
  • Build and maintain strong customer relationships to foster long-term loyalty.
  • Collaborate with the Marketing department to enhance the company's digital marketing and online presence.
  • Work with Production, Logistics, Finance, and Customer Service to ensure smooth operations and an excellent customer experience.
  • Prepare and analyze costing vs. project reports, ensuring alignment with sales goals and project budgets.
  • Track key sales metrics and generate reports to measure performance and identify areas for improvement.
  • Ensure compliance with all relevant laws, regulations, and ethical standards in sales activities.
  • African Labour Solutions
  • Promote continuous improvement by refining sales processes, customer service, and overall efficiency.
  • Foster a positive and results-driven environment within the sales team, motivating them through tailored incentives and recognition.

Requirements & Qualifications

  • Bachelor's degree in business, Sales, Marketing, or a related field. A master's degree is an added advantage.
  • Minimum of 7 years of experience in sales management with a proven track record of success.
  • Demonstrated ability to develop and implement successful sales strategies to achieve revenue goals.
  • Strong leadership skills with experience managing diverse teams.
  • Proficient in CRM software, sales analytics, and reporting tools.
  • Experience in digital marketing and enhancing online sales
  • Strategic thinker with excellent business acumen.
  • Strong data-driven analytical and problem-solving skills.
  • Excellent interpersonal, communication, and negotiation skills.
  • Ability to manage multiple projects and meet deadlines.
  • A passion for motivating teams and driving sales results.
  • Prior experience in wood products/interior fit-out is an added advantage.

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