Sales & Marketing Executive / Growth Marketer Job

Industry: Sales / EdTech,
Gross Salary: Competitive,

Our client, a fast-growing EdTech company providing innovative learning and creative devices—such as tablets and smart screens—for young learners and families, is looking to hire a Sales & Marketing Executive / Growth Marketer to help drive market expansion and sustainable growth.
This role combines strategic thinking with hands-on execution in channel development, partnerships, and growth campaigns. The ideal candidate is entrepreneurial, data-driven, and able to think beyond traditional sales and marketing playbooks to unlock scalable growth opportunities.

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Key Responsibilities:

Channel Development & Distribution

• Identify and develop new distribution channels such as supermarkets, NGOs, government procurement, and educational institutions.
• Design and execute tailored entry strategies including pilot campaigns and retail activations.
• Build and manage a pipeline of potential partners and distributors across Nairobi and key regions.

Strategic Partnerships

• Create and present compelling partnership proposals to B2B prospects.
• Lead end-to-end negotiations and onboarding for new partners.
• Maintain a structured partner management system to track outreach and performance.

Marketing Campaigns & Growth Initiatives

• Propose and execute growth-focused marketing campaigns with clear KPIs.
• Think creatively and beyond obvious marketing channels to uncover new opportunities.
• Design experiments to test campaign performance, messaging, or channel efficacy.
• Work closely with the design and digital team to produce engaging, on-brand content.

Data, Reporting & Optimization

• Use digital tools, CRM systems, and automation platforms to track campaign performance, lead flow, and partner engagement.
• Analyze results and recommend data-driven improvements.
• Prepare monthly growth performance reports.

Required Qualifications and Skills:

• Diploma or Bachelor's degree in Marketing, Business, or related field.
• 3+ years’ experience in growth marketing, channel sales, business development, or strategic partnerships.
• Proven experience developing and scaling growth strategies and campaigns.
• Strong understanding of Kenya’s education, retail, and tech markets, with an eye on emerging trends.
• Experience working with experimentation frameworks to drive continuous improvement.
• Ability to develop scalable ideas and think strategically about market penetration.
• Proficient in CRM tools like Odoo, Trello, or other marketing automation platforms.
• Strong digital fluency and comfort using digital tools to support growth (CRM, email marketing, analytics, automation).
• Excellent communicator—clear, concise, and persuasive in both writing and speech.
• Self-driven, results-oriented, and highly organized with a bias toward action.
• Prior experience in EdTech, FMCG, or startup environments is a plus.

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How to Apply

Gross Salary:

If you are up to the challenge and possess the necessary qualifications and experience; please send your CV only quoting the job title on the email subject (Sales & Marketing Executive / Growth Marketer) to jobs@corporatestaffing.co.ke before 29th May 2025