Responsibilities

• Develop and execute a regional sales plan to meet monthly and quarterly targets
• Manage and grow relationships with distributors, stockists, wholesalers, and retail outlets
• Oversee and monitor performance of field sales representatives and merchandisers in the region
• Analyze market trends, competitor activity, and consumer behavior to inform sales strategy
• Coordinate product promotions, in-store visibility, and market activations
• Provide timely and accurate reports on sales
• performance, forecasts, and regional feedback
• Ensure proper execution of pricing, discounts, and promotional campaigns in trade
• Monitor distributor stock levels and ensure timely reorders

Qualifications

• Diploma or Degree in Sales, Marketing, Business or related field
• Minimum 3 years' experience in FMCG regional or field sales
• Must have experience selling kitchen ware products.i.e.CERAMIC TEA CUPS, PLATES, JUICE GLASS, COOKING POTS
• Strong negotiation, interpersonal, and reporting skills
• Ability to work independently and travel frequently within the region
• Proficiency in MS Office and sales tracking tools.