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PZ Cussons
Customer Marketing Manager - Convenience Retail

Pz Cussons

Nairobi | Full Time | Manufacturing / Production / FMCG

Closing in 1 week from now

Key Deliverables

  • Understanding the objectives and strategies of key customers in each retail environment overall and by category and communicating insights.
  • Executing channel strategies 5P and seeks to exploit incremental sales growth opportunities in the Supermarket Channel
  • Right product assortment, NPD Listing
  • Visibility drives in the convenience retail channel– Fixtures, POS
  • Right Promotional activities Battle Plans
  • Coordinate collection and analysis of data –Supermarket scan data, competitor pricing/Activities and deriving insights from them.
  • Designing and executing convenience retail channel promotional plans Battle Plans
  • Ensuring pre- and post-evaluation of all major promotional activities within the channel
  • Deployment of merchandising guidelines and achieve in store execution excellence through the merchandising and distributor team
  • Review performance of all Supermarket channel stores’ KPIs as stipulated in the Joint Business Plans/Agreements
  • Work with the Customer Management Teams and Key Accounts Team to execute Terms and Conditions in the channel
  • Monthly Bottom – Up forecast for the Supermarket channel by account/SKU
  • The person will be a key member of the Business Planning Team Commercial Planning Process & Forecast consensus, and will also participate in New Product Development projects
  • Development and deployment of best-in-class Route to Markets for the Supermarket channel – Ensuring effective distribution and product availability in the right retail environment
  • Advise the Customer Management Team on the right product assortment in each of the supermarket channels – Hypermarkets, Supermarkets, Convenience stores

Qualifications

  • 4-5 years demonstrated experience in Customer Marketing.
  • A bachelor's degree in any field
  • In store execution experience

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