Corporate Sales Executive
Radio Africa Group
Nairobi | Full Time | Sales Agency Sales Media Sales Ad Space Newspaper
Closing in 5 months ago
The Star Publications Limited is looking for a growth-driven Corporate Sales Executive. This is a perfect opportunity for a results-oriented professional eager to sharpen their commercial skills, build client relationships, and thrive in a dynamic media environment.
The Corporate Sales Executive will be responsible for driving revenue growth by implementing innovative agency sales strategies. This role is focused on maximizing print and cross-platform advertising sales, acquiring new business, retaining key accounts, and ensuring high levels of client satisfaction and compliance with commercial policies.
- Consistently meet monthly and annual revenue targets and KPIs as agreed upon with management.
 - Identify, approach, and convert new direct corporate clients into long-term business partners.
 - Build and manage a pipeline of strategic corporate accounts across various sectors (banking, insurance, real estate, health, education, etc.).
 - Develop compelling proposals, presentations, and integrated advertising solutions to meet client needs.
 - Ensure end-to-end client management: onboarding, brief-taking, campaign execution coordination, and post-campaign follow-ups.
 - Maintain accurate, real-time records of interactions, bookings, forecasts, and feedback using the ERP/CRM system.
 - Ensure timely invoicing and consistent follow-up to meet collection timelines, adhering to company credit policy.
 - Collaborate with editorial, creative, and production teams to deliver tailored media solutions.
 - Regularly conduct market research and client feedback sessions to improve service offering.
 - Maintain high-level corporate etiquette and represent the company professionally at industry and client events.
 - Generate weekly sales activity reports and dashboards to guide strategy and management decision-making.
 - Proactively monitor competitive activity in the corporate advertising space and recommend counter-strategies.
 - Assist in organizing sector-based forums and branded corporate events in partnership with the Marketing & Events team.
 
- Degree in Marketing, Commerce, Sales or a related field
 - Diploma in Sales, Marketing, Public Relations
 - CIM, MSK, PRSK membership
 
3 years’ experience in a similar position
- Strong business acumen
 - Flexibility with strong coordinating and communication skills
 - Ability to work under pressure
 - Ability to multi task
 - Ability to keep abreast of the latest trends and seize opportunities
 - Impeccable personal integrity
 
The Star Publications Limited does not charge a recruitment fee or work with any persons or agencies that charge a recruitment fee.
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