JOB PURPOSE

This role involves identifying and onboarding strategic partners fleet operators, OEMs, financiers, dealers, driving 2W/3W EV adoption, shaping Go-To-Market GTM execution, negotiating commercial agreements, and building a local Kenya team from the ground up.

ROLES & RESPONSIBILITIES

• Lead GTM strategy tailored to Kenya through market sizing, segmentation, competitor analysis, and local adaptation.
• Identify, engage and onboard partners: fleet operators, OEMs, financiers, regulators, and government stakeholders.
• Drive negotiations with partners to secure the best possible commercial model. Coordinate with various internal teams to drive the contracts to a closure and execute the contracts.
• Manage sales pipeline including lead generation, deal closures, adoption targets, and revenue growth for 2W/3W EV segments.
• Own partner success by ensuring operational onboarding, training, support, and issue resolution.
• Gather insights and refine GTM playbook based on feedback and market trends. Build and mentor a compact local team, coaching for execution excellence and accountability.
• Coordinate cross‑functional collaboration with operations, product, marketing to ensure seamless delivery.
• Represent the company externally at industry forums, events, and government engagements to build visibility and influence. Conduct local market research and align product roadmaps to Kenya‑specific needs. Partner with product/OEM teams to customize offerings and integrate with local OEM models.

EDUCATIONAL QUALIFICATIONS & EXPERIENCE

• Bachelor’s degree in Business Administration, Sales, Marketing or other business-related fields.
• Postgraduate Business degree MBA or equivalent preferred.
•  7+ years in business development, partnerships or sales—preferably in EV infrastructure, battery swapping, mobility, automotive or related industries.
• Experience in launching new markets, especially early‑stage/0‑1 environments.
• Track record of leading partnerships with fleet operators, OEMs and financial institutions.
• Excellent negotiation, analytical and relationship‑management skills.
• Hands‑on problem solver: go‑getter attitude, self‑starter, comfortable with ambiguity.
• Demonstrated leadership and ability to build and lead high‑impact local teams.

KEY SKILLS & ATTRIBUTES

• Strong leadership skills – should be able to lead the team in 0-1 environment of a startup
• Quick problem-solving ability with a “get-it-done” attitude
• Self-driven and highly accountable—comfortable with ambiguity in a startup environment
• Collaborative and adaptable; able to work across teams, locations, and partner ecosystems
• Passionate about clean mobility and enabling sustainable impact through technology